The problem: Active individuals and families fight an ongoing battle to protect their car seats from dirt, sweat, water, snacks and sand, yet don’t want to hide their beautiful seats under currently-available permanent, unwashable and often-ugly, covers.
Most existing temporary waterproof covers are canvas or neoprene, neither of which is machine-washable. These are also bulky when removed from the seats and therefore difficult to store in the car (particularly when there is one for each seat), so they often get left at home and are not available when needed. Permanent covers are not designed to be removed
regularly and are therefore unsuitable for active people.
Scuvvers are car seat protectors for people who lead active outdoor lifestyles. Designed to be there when you need them and hidden away when you don't, Scuvvers have the unique (and patented) feature of being stowed neatly behind the car seat headrest when not in use.Scuvvers are machine-washable, made from environmentally-friendly recycled materials, available in a range of colours and prints to complement any vehicle's interior.
The global automotive seat cover market was valued at US$ 5.1 billion in 2019 and is expected to reach US$ 8.3 billion by 2030 (CAGR of 4.5%) (Ref: insightSLICE). Scuvvers will become the world’s biggest-selling seat cover brand, not only by capturing a significant share of the existing car seat cover market (at least 5%), but by also growing the overall size of the market by attracting customers who would not buy the seat covers that are currently available.